: The State-of-the-Art of Content Analysis

 This methodological study presents an overview of the current variants of content analysis which were identified by examining their constitutive components. These components are the following: types of content, types of sampling, depth of analysis, direction of analysis, types of control of coding, and modes of presentation of findings. The current paper shows how these components are framed in the works of the relevant international authors. Five configurations of these components and their contents were identified, which represent five variants of content analysis. It has been shown that configurations are not arbitrary; rather their components establish certain relationships in order to form meaningful methodology.

Keywords: content analysis, types of content, sampling, induction, deduction, manifest content, latent content, coding

Year: 2015
Issue: 1
Page: 6-18
Apr 2015
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